As a realtor, you aren’t just helping someone buy a home; you are creating a connection between that person, the home and the community in which it is located. Knowledge of the area, pricing and amenities are a must. However, being able to recommend resources that will help clients 50 plus settle into their new home will set you apart.
Clients at this stage in life are typically downsizing, may have an empty nest, and might have gone through a major life change such as divorce, death of a partner, or retirement. They are looking for a community to spend the next chapter of life in, one where they can truly enjoy their golden years.
To do this, they will need more than a home that is the right fit. They will need an active social life.